A trusted partner in your channel's journey.
Thumbiq was born from a simple question: why does one thumbnail get the click and another one doesn't? Instead of answering it with opinions, we answer it with a published academic model and metrics you can measure and repeat.

300KSubscribers: the channels that publish consistently but don't grow at the pace they should.
Delivering the best solutions.
The bottleneck is almost always the same: thumbnails designed by intuition, titles with too many topics and descriptions with no structure. We turn those three variables into measurable scores so you know what's failing and what to change first.
Your channel against your channel
Every score is compared against your own channel's history, never against others. What matters is whether this video improves on the last one.
Every number with its reason
Every score comes with a written justification. A number without a reason can't be audited, so we don't deliver it.
Transparency in the method
We say what is calculated exactly from the pixels, what is an estimate and what is editorial judgment. No black boxes.
The method isn't ours. The rigor is.
We start from published research and complement it with proprietary indices. The model's coefficients don't change between channels; what changes is the reading, based on your format and your history.
Koh & Cui
The relation between a thumbnail's visual attributes and a video's views. The basis of the ELM Score and the title analysis.
Olteţeanu & Zunjani
The vRAT framework of associative distance. The basis of the Creative Distance Index (CDI).
Proprietary Thumbiq indices
Clickability in 6 dimensions, description D Score, alignment between thumbnail, title and description, and format inference.
Our core values.
What guides every report we deliver.
Innovation
We explore new technologies and methods to better measure what used to be decided by intuition.
Excellence
High standards in every report, and a team dedicated to making every recommendation actionable.
Collaboration
We work closely with every channel, because no one knows its audience better than the creator.
Integrity
Complete honesty in every interaction, even when the data isn't what you expected.
Let's talk about your channel.
Book a call or try the free analysis with your next video.
